Top 5 Personal Finance Apps on iOS in Switzerland Q4 2024

In the fourth quarter of 2024, the personal finance app market in Switzerland saw varied performance across the top apps on the iOS platform. Here’s a closer look at the trends for the leading five apps, based on data from Sensor Tower.

Splitwise showed a gradual decline in weekly revenue, starting from approximately $795 and bottoming out at $474, before a slight recovery to $626 by the end of the quarter. Downloads mirrored this pattern, with a dip from 1.7K to 742 and a resurgence to 1.7K in late December. The app maintained a relatively stable active user base, fluctuating between 35K and 28K.

For YNAB, weekly revenue experienced ups and downs, peaking at $456 in October and settling at $266 by the quarter's end. Downloads remained low, ranging from 8 to 97, while active users hovered around 300, with minor fluctuations throughout the period.

Buddy: Budget Planner App saw its revenue peak at $427 in October, declining to $250 by December. Downloads varied significantly, starting strong at 215 and dropping to a low of 23 before recovering to 155. Active users decreased from 239 to 159 over the quarter, indicating a reduction in engagement.

MoneyControl Spending Tracker experienced a consistent revenue stream, with a peak of $315 in late October and a final tally of $241. Downloads were sparse, mostly below 60, while active users remained steady, averaging around 800.

Lastly, Budget Planner App - Fleur exhibited a steady revenue decline from $225 to $190 by quarter’s end. Downloads followed a similar trajectory, with a high of 240 dropping to 126. Active users showed a slight decrease from 1.6K to 1.5K, reflecting a stable user base.

These insights reflect the dynamic nature of the personal finance app market in Switzerland. For further insights and detailed analytics, visit Sensor Tower.